Our Lemon Juice Moments: The Cost of Certainty in a Complex World

Discover the surprising story behind the Dunning-Kruger effect and why embracing uncertainty can lead to better decisions in life and business. Learn how curiosity and humility drive real progress.

The Cost of CertaintyAlex Hagan5 December 2025Dunning-Kruger, Confidence vs Competence, The Cost of CertaintyComment

Strategy Ages in Dog Years

Wrote a five-year strategy in 2022? By now, it’s as spry as a middle-aged labrador. Stop updating nostalgia - write strategy for the wild, AI-shaped world we’re actually hurtling toward.

Strategy, Innovation, Artificial IntelligenceAlex Hagan27 November 2025Comment

Where's my Jetpack?

Scenarios, The Future We Didn't GetAlex Hagan8 October 2025jetpacks, retro futuresComment

Finding out you're dead can really change your life

Scenarios, The Future We Didn't GetAlex Hagan11 April 2025Comment